Hi, I'm Alan and thanks for visiting - So what's it all about? I'm the author of 4 books, with the most recent one 'FANTASTIC' reaching No 2 in the best seller charts. I believe that whatever you do, whether its in work or life, just being 'good' is simply not enough anymore. Good is the new 'nice'! I don't want to be a good parent, husband, friend - I want to be a fantastic one. In business it's not even about 'want' - you NEED to BE Fantastic to stand out from the crowd today.

PS. The reason I always put 'BE' in caps is because that's the secret - people are setting goals to be Fantastic, dreaming of it every day, writing it down, planning it - even sending it out to the universe - but the key to it all is ACTION! Don't just talk Fantastic, BE Fantastic!!
Alan Austin-Smith

BE A RAINBOW IN SOMEONES CLOUD TODAY!


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Alan Austin-Smith

HOW FANTASTIC BOSSES BUILD TRUST AND EMPATHY (and How Bad Bosses Destroy It)

Check this great article out in my BE Fantastic FlipBoard Magazine here...

http://bit.ly/BEFantasticMagazine


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Alan Austin-Smith

BE Fantastic - The 4 C's


























The 4 C's of BEing Fantastic

Creativity

Is It Working? No! Then what needs to change?
In a fast changing world what worked yesterday may not work tomorrow. Creative thinking and adaptability are possibly the most important skills to be developed today.

Communication 

You can’t do it on your own - you need your customers to becomes fans - you need your colleagues to be in your team and you need positive relationships with family and friends as your foundations - Fantastic communication is key!

Confidence

Its all about action - it will always be about action — so why do so many people not do it? There are many reasons - but most of all is a lack of confidence and belief. Take control and blast through the fears.

Consistency

It's not just about taking action though - you have to keep on taking action! Consistency, Focus and Self Discipline are the keys here as well as making great use of the time we have available to us.

I am running Be Fantastic in London on the 18th September - a great day that ANYONE will benefit from - yourself and your team but also anyone not connected to the salon industry as all the content will be generic - simply helping us all to be more fantastic at everything we do both at work and at home - Have fun, Alan x

Save up to 50% with our Early Bird booking offer - still available!

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Alan Austin-Smith

THE FANTASTIC REVOLUTION







The Fantastic Revolution is literally a revolution.

When you look at the 7 characteristics of Fantastic People with each one giving energy to the next, it is easy to see how it works:

PASSION
It all starts with being passionate about what you want to achieve and why you want to achieve it.

CREATE
Then you have to be creative in how you are going to achieve it.

DELIGHT
You will need help - you need customers to love you, colleagues and partners to be committed and support from family and friends.

PERFORMER
Now it’s time for action - you will need the confidence to take the action required.

ALIVE INSIDE
But you have to keep taking that action - you will have to be self-motivated to keep the discipline needed.

ALWAYS LEARNING
You have to be learning all the time as everything will have changed in a short time.

FUN
And finally, you have to enjoy it, otherwise you will never make it happen - that enjoyment fuels the passion - which loops us around to begin the revolution again.

Being Fantastic is self perpetuating when you get it right!

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Alan Austin-Smith

80% OF THE SALON BUSINESS IS BREAKING EVEN OR WORSE!!


80% OF THE SALON BUSINESS IS BREAKING EVEN OR WORSE!!

I have spent over 30 years working closely with salon businesses from the iconic brands through to the small salon with 3 staff and you start to see common factors - unfortunately one of the biggest is that in recent years it's becoming increasingly difficult to be profitable in this business.
   
The Salon Profit Formula FREE Programme

   
What's worse is that many salon owners don't even realise it - just because your accounts say you made a profit, just because you paid tax on it, doesn't mean you are a profitable business - why? 
   
Because salon owner salary is not in the P&L if you are a sole trader/partnership and the majority is probably being taken as dividend if you are a limited company.

This gives a completely false understanding of how profitable your business is! 

If you then factor in that many salon owners aren't paying themselves a fair wage for the job they are doing, then it gets even more scary!!
   
I love this business - it's been my family for over 40 years now and I see salons and stylists that are achieving wonderful success from it - well paid hairdressers and profitable businesses - it's time for a revolution - a FANTASTIC revolution...

IT'S TIME TO GET THE PASSION AND PROFIT BACK!

Check out my FREE Salon Profit Formula Programme here - 3 videos that I guarantee will make you look at your business differently and kick start you in a new journey - a journey that with so many salon success stories to back it up I can guarantee will make a difference. 
  
The Salon Profit Formula FREE Programme
   
Salon owners that have attended Business Masters or completed the full Salon Profit Formula ADVANCED Programme and implemented the formula to achieve the personal freedom and financial independence they deserve. 

Get started NOW with the Salon Profit Formula FREE Programme. 

No obligations - no catch - just more than 90 minutes of thought provoking content spread over 3 video lessons.
   
The Salon Profit Formula FREE Programme
   

PS. This is only available for a limited period - please act NOW!

Have Fun, Alan x
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Alan Austin-Smith

DO YOU LOOK LIKE A BUSINESS 5 YEARS IN THE FUTURE OR 5 YEARS IN THE PAST?

I saw a tweet from Vala Afshar which just highlighted something I keep saying to anyone who sits in my audience.

Do you look like a business 5 years in the future or one 5 years in the past.

The world moves so fast today we have to be creative and innovative all the time - what's next - has to be a key focus of your business strategy

It's no good just having a strategy or plan today - it has to be a REVOLUTIONARY strategy!

So what was in this tweet that motivated me to write this post?

Stuff that didn't exist over 10 years ago...! I've added a few to the original list - can you? Add them in the comments!


iPhone
iPad Kindle 4G Uber Airbnb Android Spotify Pinterest Instagram Snapchat WhatsApp
Tinder
Uber
Tumblr
Dropbox
Fitbit
Touch screen phones
Apple Store
LCD Flatscreens

and one not quite in the 10 year list but only misses by 18 months amazingly...

You Tube!!

A bit of fun but - WOW - that's how fast the world is moving today - look at our own industry - Sophia Hilton's business - Not Another Salon is less than 2 years old!!

However what I love about how she is growing her business is that she isn't just an Instagram sensation - the strategy and structure she has in place is the reason why she is rocking it.

As always so many look at people like Sophia and assume it's easy - it never is!

Hard work, passion, innovation, creativity, strategy and structure unfortunately can't guarantee success, but I can guarantee that without them any success you might have will not have longevity.

We DO live in a world where you can have your 15 minutes fame quite easily (boy did Andy Warhol know what he was talking about all those years ago!) but to turn it into anything worthwhile needs you to operate very differently.

I call it the loose/tight paradox - in this loose, creative, fast moving world we have to have have structure - albeit different to what we had in the past - great leadership, and a committed passionate team around us - none of that happens by accident!!

So, if you want to start thinking about how to reshape your business to look like a business 5 years in the future, then it starts with getting the foundations right - then the innovation and creativity will flourish.

Have fun, Alan x

PS: Sophia and I are sharing a stage in July - Stand Out From The Crowd in Dublin - 18th July 2017





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Alan Austin-Smith

5 MINUTES WITH THE 'FANTASTIC' SOPHIA HILTON - OWNER AND FOUNDER OF NOT ANOTHER SALON - LONDON


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Alan Austin-Smith

IS IT TIME TO TAKE THE 'FLY TEST'?

Are

ARE YOU REPEATING BEHAVIOURS THAT ARE GETTING YOU... NOWHERE!?


If it’s to be – it’s up to me

This is such a cliché – I normally try and avoid the more obvious ones but this one is so true it made it’s way into my book.There are so many people who are not achieving what they want and have every excuse or reason under the sun why. But how many times do we feel humbled by people who are starting off with less than us, or with greater challenges than we have, but are still achieving great things.

To be fantastic, we have to start looking at ourselves. It’s the foundation of the success pyramid – take responsibility. It is important that you understand the difference between responsibility and blame, or fault. Of course sometimes you are taking responsibility for the blame – “it was my fault.” But there is a difference between the two.

Many people say to me that their ‘boss’ doesn’t respect them, doesn't communicate well, or doesn’t have any time for them. Or I hear that their partner in life doesn't give them the love and affection that they would like. Often these people are saying it’s not my fault. Maybe it isn't but my question is always the same: “Do you want it to change?” If the answer is yes, then it is your responsibility to do something about it, even if it’s not your fault.

If you want change, change something.

The fly test

Picture a sunny day. You’re in the kitchen and the back door is open. A fly flies into your kitchen and as it buzzes around, it sees through the window – blue sky, trees and grass. That’s what I'm looking for it thinks, and heads straight for it.

Now you may be surprised to know that flies have no perception of glass! SMACK! It must be quite a shock. However, the fly seems to recover quite well and continues buzzing around until again, it sees through the window – blue sky, trees and grass and SMACK! They don’t learn too well these flies. In fact it will carry on doing this for hours if you let it.


The fly keeps repeating the behaviour that is getting it nowhere. If only it would just go in a different direction, it would achieve the desired result – the back door is open!

So that’s the fly test – repeating a behaviour that is getting us nowhere, over and over and over again. We all need to take a fly test sometimes in our life. How many people do you know that want changes in their life but are not prepared to change anything? People who want to stop smoking, but continue to put cigarettes in their mouth.

People who want to lose weight, but continue to eat too much. People who want to get fit, but don’t go to the gym. People who want to save money, but continue to spend more than they earn. If you want change, change something. Fantastic people understand that they have to take responsibility.

There are people standing beside the road of life with their thumb out waiting to be taken to where they want to go, whilst others are already driving there!
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Alan Austin-Smith

LEARN FROM YOUR HEROES!

Who motivates you, who inspires you, who do you want to be like? It might be a famous person, a company or someone you know, but we all have people that we can look at and say "I wish I was more like that". However that's where most of us stop - just wishing!

Stop wishing start acting - identify 3 people/businesses that you admire and then ask yourself why you chose them, because that is what you want more of. Then you can start to identify how they operate differently to what you are doing and then start to develop yourself to be the same. (click to read more)

For example you might know someone who seems to pack so much more into their life than you do. Study them, ask them how they manage their time and I guarantee you will learn something that you can do to get more control of your own time.

Or is there someone at work who seems to be more successful than you - don't be jealous, learn from them! They are doing something different from you which might help you to have more success if you learnt it.

If it's a famous person then look for biographies or interviews on line, but look specifically for knowledge, skills and attitudes that you can adopt to be more like them.

I learnt from Richard Branson to surround myself with people who are good at the stuff that I'm not.

Finally look at the companies that you love, why do you love them and what are they doing that makes them different?

If you are an Apple fan, ask yourself why and then ask yourself if you can bring any of that stuff into your own business or yourself.

Have Fun and BE Fantastic!
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Alan Austin-Smith

THE LOOSE/TIGHT PARADOX!


When you look at many of the new companies that are success stories today, you see a very loose leadership style. Lots of empowerment, self responsibility, teamwork etc. Apple, Google, 37 Signals, Innocents Smoothies and so on, are all companies where you will see this 'new' way of working.

However I wonder if there is a missed message sometimes. I have watched small business try to copy this 'loose' style and in many cases seen it fail because of the hidden part of the 'loose' strategy. the bit you rarely see or hear from the companies that advocate this approach in the workplace.

I know I have suffered from not fully understanding this in this past in my own business.

I call it the loose/tight paradox - simply that for a loose strategy to work, it actually has to be really tight! If you don't have the systems and procedures nailed (please still keep them simple - I am not talking about huge manuals that no one looks at) then all you have is 'loose' and that won't work.

A tight strategy where nothing happens without 5 meetings just isn't viable in this fast moving world, however just having a loose strategy will end up with no action being taken - we need both!

A loose/tight strategy!!
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